Press
Response Mine President Ken Robbins to Speak at Leading Search Conference
ATLANTA—Aug. 18, 2008—Response Mine President, Ken Robbins, will participate in a panel discussion at the world's most comprehensive gathering of search engine marketing and optimization-related solutions providers at the 10th annual Search Engine Strategies Conference on Tuesday, August 19, in San Jose, California.
The panel discussion—“ReSearch Online, Purchase Offline”—examines techniques and best practices for measuring the larger impact of search in an organization's marketing mix, as well as how offline marketing activities are driving search behavior and other online customer behaviors.
“SES San Jose affords delegates the largest learning and networking opportunity of the year, as the more than 70 sessions will cover everything that is search-related,” Robbins said.
Ken Robbins, co-founder and president of Response Mine Interactive, has more than 20 years of combined sales and marketing experience. Robbins sits on the Yahoo! Agency Advisory Council and is a member of the Atlanta Interactive Marketing Association (AiMA), Search Engine Marketing Professional Organization (SEMPO) and Shop.org, a division of the National Retail Federation.
About Response Mine Interactive
Response Mine Interactive (RMI) is an award-winning digital agency that helps companies acquire more customers using direct response interactive marketing. Since 2001, RMI has helped deliver billions of dollars in revenue for leading brands in the retail, travel, healthcare and home services industries by improving the speed, volume and efficiency in how they market online. RMI provides strategic customer acquisition and lead generation services to national companies on a pay-for-performance basis. For more information visit www.responsemine.com or call 404-233-0370.
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