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Social media is evolving. Changing algorithms from search engines and new media have all but erased the organic reach brands once received. At the same time, consumers continue to demand informational content, increasing their touchpoints prior to purchase.
RMI drives continued value from social through strategies that target the right audience, with the right message at the right price. We use industry-leading analytics to pinpoint your ideal customer, understand their journey and build multi-touchpoint campaigns that drive results. By creating meaningful, relevant and useful content for these customers, we shift the conversation to their desire for value while positioning your company as the experts. And by using our deep expertise in traditional paid search, we are able to efficiently deliver the performance that matches your marketing goals.
Facebook has recently surpassed Google as the single largest referral source for leading digital publishers, driving close to 40% of all traffic.
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