Outsmart. Not Outspend.
Applied data analytics and direct response marketing that turns media spend into measurable growth.
Home Services Marketing Built
Beyond the Lead
Marketing is only as strong as the process that handles the lead. Response Mine helps home services companies connect media, calls, appointments, estimates, field service systems and revenue so marketing spend turns into measurable growth.
Generate Demand
- CTV & DRTV brand response
- Paid search & LSAs
- Paid social & programmatic
- SEO & AEO content
- Offer strategy & CRO
Convert the Lead
- Speed-to-answer optimization
- CSR booking scripts
- Appointment confirmation SMS
- No-show recovery workflows
- Post-estimate follow-up sequences
Measure Revenue
- ServiceTitan & FieldRoutes integration
- PestRoutes, Jobber & Housecall Pro
- Call tracking by source & campaign
- Cost-per-booked-job dashboards
- Closed-loop BI reporting
Core Industries
Home Services
HVAC, Plumbing, Electrical, Pest Control, and other field services. We optimize the entire journey from media to booked job.
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Healthcare
Patient acquisition and engagement strategies that navigate compliance while driving measurable clinical volumes.
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E-Commerce
Data-driven media strategies that decrease CPA, increase LTV, and scale sustainable direct-to-consumer revenue.
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Agency Capabilities
The specialized disciplines we bring to bear for our clients.
Paid media
Full-funnel SEM, display, paid social, programmatic, and CTV — with real-time bid and budget optimization aided by AI scripts and an always-on creative testing framework.
Data Science & Analytics
Multi-touch attribution and media-mix modeling. Predictive CLV and churn propensity models. Power BI and Looker Studio dashboards linked to data warehouses.
SEO & AEO
Technical audits, on-site optimization, and AIO/GEO authority building. Content strategy aligned to intent clusters and SERP features with AI-assisted creation at scale.
Lead Generation & CRO
Persona-based acquisition funnels built from CRM integration and data mining. Landing-page A/B and multivariate testing. Marketing automation and nurture sequences.
AI-Assisted Marketing
Predictive media allocation, generative creative labs, AI-assisted CRO, and automated real-time reporting in Looker Studio, Power BI, and Domo.
Affiliate & Partnership
Program strategy, publisher recruitment, TCPA compliance enforcement, fraud monitoring, and a pay-for-performance model that extends reach cost-efficiently.
Data-Driven Insights That Drive Results
Always-on experimentation with Bayesian inference. Attribution from last-click to custom MTA models. Every dollar traced to revenue.
Ad Platforms
Google Ads · Microsoft Ads · Meta · TikTok · LinkedIn · Amazon Ads · StackAdapt
Data Stack
GA4 · BigQuery · Triple Whale · Power BI · Looker Studio · Tableau · Domo · Skai
The Revenue Funnel — Where Marketing Dollars Get Lost
Channel Performance Index (Cost Per Booked Appointment)
Revenue Attribution — Source to Sold Job
Data is not enough. Results are.
Founded in Atlanta in 2001, Response Mine Interactive is an award-winning data-first performance marketing agency that turns customer insights into profitable growth. We integrate advanced analytics, AI-assisted media buying, and rigorous experimentation — with ROI as the only north star.
20+ Years of Performance Marketing
Founded 2001. We didn't pivot to performance marketing — we were built for it. Google Partner, Meta Business Partner, Stevie Award, Inc 5000.
$2.5B+ in Managed Media
Trusted by Healthcare, Home Services, and E-Commerce brands to deploy capital with full accountability.
Closed-Loop Attribution
Last-click, time-decay, data-driven, and custom MTA models — all connected to your CRM and operational platforms.